College Students Are Responsible For Interpreting And...

College students are responsible for interpreting and remembering a vast amount of information. An efficient method for remembering things can be associations that are pictures or sounds that aid a person in remembering information. There also can be certain distractions that can hinder the amount of information that one can recollect. In a two-way ANOVA, we tested the effect that associations and distractions can have on memory recall. We hypothesized that when an association was present, participants would be able to record more words than when there not any associations present. We also hypothesized that when a distraction was present, participants would record less words than when distractions are not present. We used a between-subjects design and with the use of a visual presentation to we tested college-level students on their memory recall. According to the data collected, we accept the null hypothesis for both of the hypothesis. Since none of the trials presented to the parti cipants contained a significant difference, associations and distractions that were tested were not significant enough to be from a different population. Introduction The research and experimentation that was done in this study is very important in the efforts to learn more on the issue of memory recall and what specifically can effect one’s performance. This information can help improve the methods of teaching in schools where students heavily rely on memorizing things. It is pertinentShow MoreRelatedPysch Exam Chapter 811814 Words   |  48 PagesMULTIPLE-CHOICE QUESTIONS: 1. Psychologists use the term _________ to refer to the ability to store and retrieve information over time. The process of acquiring and using knowledge is called ________. a. learning; perception b. memory; perception c. learning; cognition d. memory; cognition Answer: d; Moderate 2. Psychologists use the term _________ to refer to the ability to store and retrieve information over time. a. learning b. memory c. cognition d. perception Answer: c; Easy 3. The process of acquiringRead MoreMastering Graduate Studies 1e32499 Words   |  130 PagesDeSnyder-Rolfe Permissions contact Grand Canyon University 3300 W Camelback Rd Phoenix, AZ 85017 602.639.7500 Copyright Information Grand Canyon University. All rights reserved. No part of this book may be reproduced, in any form or by any means, without permission in writing from the publisher  custom textbook usage The following icons have been created to assist students’ interactive experience in usage of this textbook. These will appear across the top or bottom of every page. Table of ContentsRead MoreA Jerney in to the Deaf World15812 Words   |  64 Pagesintroduces us to Jake Cohan, Laurel Case, Roberto Rivera and Henry Byrne. Ben is a CODA, Child Of Deaf Adults, and like many CODA’s tried to stray from the deaf community be was eventually drawn back to it. He is currently teaching at the only deaf college called Galludet University. Each of these characters describes there lives growing up deaf from when they became deaf, to how their parents reacted, to how they feel about it now. Jake describes himself as a CODA, his parents and brother are deafRead More_x000C_Introduction to Statistics and Data Analysis355457 Words   |  1422 Pagesbe reproduced or used in any form or by any means—graphic, electronic, or mechanical, including photocopying, recording, taping, Web distribution, information storage and retrieval systems, or in any other manner—without the written permission of the publisher. Thomson Higher Education 10 Davis Drive Belmont, CA 94002-3098 USA For more information about our products, contact us at: Thomson Learning Academic Resource Center 1-800-423-0563 For permission to use material from this text or productRead MoreChunnel Project9426 Words   |  38 PagesThis case study was originally prepared as part of Project Management Applications, the capstone course of the Master of Science in Project Management in the Department of Management Science at The George Washington University, by the graduating students listed above with the supervision of Professor Anbari. This case study was adapted to make it a learning resource, and might not reflect all historical facts related to this project. 1 Case Study Read More3 finalest bossassbeatses Essay10655 Words   |  43 PagesEntrepreneurs. This study will give the entrepreneurs a positive outlook about establishing mobile bars. This will also serve as their basis for future attempts to establish their own mobile bar. Students. This study will help the students set the current standard of mobile bars in the industry while they’re still students thus giving them the opportunity to continue the study. Researchers. This study may be used as a baseline data for future research. Supervisors/Managers. This study will give the Supervisors/ManagersRead MoreA study on customer perception towards E Banking facilities12297 Words   |  50 Pagesa search for information on possible solutions. The sources used to acquire this information may be as simple as remembering information from past experience (i.e., memory) or the consumer may expend considerable effort to locate information from outside sources (e.g., Internet search, talk with others, etc.). How much effort the consumer directs toward searching depends on such factors as: †¢ The importance of satisfying the need, familiarity with available solutions, and the amount of time availableRead MoreHuman Resources Management150900 Words   |  604 Pagescareer field. ââ€"  ââ€"  ââ€"  ââ€"  ââ€"  3 HR TRANSITIONS HR Management Contributes to Organizational Success More effective management of human resources (HR) increasingly is being seen as positively affecting performance in organizations, both large and small. A joint venture between General Electric and a Japanese company, GE Fanuc is a manufacturer of factory automation and control products. Headquartered in Virginia with 1,500 employees, the HR department primarily performed administrativeRead MoreDeveloping Effective Research Proposals49428 Words   |  198 Pagesusefully be treated together in terms of the logic of empirical inquiry. On this basis, the book deals with the development of research proposals for quantitative, qualitative and mixed method empirical research. As before, I want to thank the research students and researchers I have worked with over the years. In a very real sense, this book brings together what I have learned from working with them. I also want to thank again Sandra Carrivick for her careful reading and helpful comments and suggestionsRead MoreManaging Info rmation Technology (7th Edition)239873 Words   |  960 PagesCONTENTS: CASE STUDIES CASE STUDY 1 Midsouth Chamber of Commerce (A): The Role of the Operating Manager in Information Systems CASE STUDY I-1 IMT Custom Machine Company, Inc.: Selection of an Information Technology Platform CASE STUDY I-2 VoIP2.biz, Inc.: Deciding on the Next Steps for a VoIP Supplier CASE STUDY I-3 The VoIP Adoption at Butler University CASE STUDY I-4 Supporting Mobile Health Clinics: The Children’s Health Fund of New York City CASE STUDY I-5

Essay about Animal Farm The World and the Words - 1041 Words

Animal Farm is a masterfully written cynical exploration into the abuse of power through language.c George Orwells book provides a theory of power structures, equality and the very nature of human character. As a short, ten-chaptered essay, this book has made its mark on the communist and authoritarian societies with the cutting morals and the phrase â€Å"All animals are equal, but some animals are more equal than others† In the beginning, Mr. Jones is an antagonistic study into Czar Nicholas II and his abuse of monarchial power as he rules over the farm with an absolute law. He is drunk, lazy, and decadent, and the animals are not fed often or at all, representing the bread shortage during his reign. The animals are angry, but their†¦show more content†¦The slogan â€Å"Four legs good, two legs bad!†50 (This was later changed to a chilling â€Å"Four legs good, two legs better!) and the songs â€Å"Beasts of England†, and â€Å"Comrade Napoleon† are all good examples of manipulative propaganda. When Napoleon slaughters the â€Å"Supporters of Snowball†, the animals are grief-stricken, and sing â€Å"Beasts of England† as if singing a dirge; slowly, mournfully, and with much emotion. When they are done, Squealer waddles up to them, and tells them that the song has been banned. From Napoleons point of view, this is a very good move. The animals, though stupid, have an idea that this is not the dream Old Major envisioned, and they do not know what to do about it. If they had been allowed to keep singing it, they might have been inspired to rebel, but it was outlawed, so they have no outlet for their injustices. This is just another way power is abused through language in Animal Farm. As the book progresses, argument becomes less of a liberty and more of a crime. Four young pigs are ripped to shreds for arguing against Napoleon, and Snowball is exiled for little other crime than being a persuasive leader. This is justified through Squealer, Napoleon’s right-hand man and an extremely convincing speaker, as shown in this quote. â€Å"Afterwards, Squealer was sent around the farm to explain the new arrangement to the others.†77 Because Napoleon isn’t very proficient with words, he sends Squealer around to do his dirty work. Squealer convinces theShow MoreRelatedPigs Gain Power with Propaganda in George Orwells Animal Farm1747 Words   |  7 Pagescertain feelings and motivates specific actions (Stults). In George Orwells’ Animal Farm, the animals of the farm plan on living in peaceful equality after overthrowing their human leaders, but the intelligent, cunning pigs seize the farm’s defenseless leadership. Orwell wrote Animal Farm as an allegorical â€Å"fairy story† (â€Å"Preface† 6) resembling the Russian Revolt during the 1900’s. An important similarity between Animal Farm and the Russian Revolution is the propaganda techniques the leaders used toRead MoreSimilarities Between Anthem And Animal Farm877 Words   |  4 Pagesitself open for improvements. In the books Anthem by Ayn Rand and Animal Farm by George Orwell are about societies that may seem perfect cannot exist. Although both books can’t live in perfect societies, they have dramatically different results on what the citizens do once they figure out their society is corrupted. The citizen, Equality 7-2521, in Anthem leaves the society to work for a better one, while the citizens in Animal Farm stay and do nothing about it. The books are both examples of situationsRead MoreComparative Essay Anthem and Animal Farm749 Words   |  3 PagesAyn Rand and Animal Farm by George Orwell are both written about dystopias, or the most imperfect and dismal society. Both authors write about humans –or animals- failing to create a utopia or perfect society. Though both authors use different points of view, language style, and voice the same theme is expressed: a perfect society where everyone is equal cannot exist. In Anthem, the main character, Equality 7-2521, rebels against the futuristic government he lives in, like the animals rebel againstRead MoreEssay about Equality in George Orwell ´s Animal Farm827 Words   |  4 PagesImagine a world where every person is equal: everyone has the same possessions, everyone shows respect to each other, no one kills anyone else, and no authority rises over others to give dictating commands. It sounds wonderful doesn’t it? George Orwell’s haunting book Animal Farm shows however, the near impossibility it is to make that idea a reality. In this fairy tale, a group of oppressed farm animals revolt against the tyrannical bonds of their evil master Farmer Jones, chases him off the farm, andRead MoreGeorge Orwell s Animal Farm1392 Words   |  6 Pages George Orwell Never Misuses Words In what was a vastly controversial novel published in 1945, George Orwell’s Animal Farm describes the horrific brand of communism in the Soviet Union and the conscious blindness that most of the West accepted at that time. Although Orwell labeled Animal Farm as a fairy tale, this historically parallel novel branches into the genres of political satire, fable, and allegory as well. What made Animal Farm so controversial among the â€Å"British socialists† and WesternRead MorePerfect Society in George Orwells Animal Farm1790 Words   |  7 Pagesbeginning of civilization, humans have domesticated animals and exploited their labor for personal gain. In George Orwell’s Animal Farm, however the animals take control of Manor Farm from their human overlords and rename it Animal Farm. They decree that on Animal Farm all animals are equal, and instill seven commandments to ensure that the animals stay equal. Throughout the novel Orwell shows the destruction of the egalitarian utopia that the animals have created. He suggests that the flaws of humanRead MoreAnimal Farm By George Orwell925 Words   |  4 PagesAnimal farm, the counterparts to many revolutions George Orwell’s novel Animal Farm corresponds to the Russian Revolution of 1917. According the Orwell, this novel was written to personify the Russian revolution and the Role of Joseph Stalin, the Former General Secretary of the Central Committee of the Communist Party of the soviet. Orwell decided to use Animals in his novel â€Å"Animal Farm† to critic the roles of the significant individual involved during the Russian Revolution of 1917-1923. The novelRead MoreCharacteristic Of A Lion In Animal Farm, By George Orwell1668 Words   |  7 Pagesqualities with emotions such as if someone is larger, then they are depicted as dominant, or a person who smiles is considered friendly. The same process can happen in relation to the animal kingdom. A lion is considered noble or brave. When a person thinks about animals, they consider different human characteristics. In Animal Farm, by George Orwell, the book portrays these characteristics by creating pigs as leaders and dogs as followers, and horses as hard workers. This book is read in schools throughoutRead MoreExamples Of Perverted Language In Animal Farm872 Words   |  4 PagesAnimal Farm FRQ 1. Orwell uses perverted language throughout the book to make the leaders manipulate the other citizens or animals in the book. An obvious example of this is how Napoleon uses Squealer as a propaganda speaker. Napoleon uses Squealer special skill of talking to animals and getting them to his side. Orwell also uses the example of Snowball.†Snowball was a spy for Jones Napoleon said. When we see him we just kill him† (Orwell 65). The animals at first don’t believe it like Boxer byRead MoreWhile Reading 1984 And Animal Farm, These Two Books Have1677 Words   |  7 PagesWhile reading 1984 and Animal Farm, these two books have a large abundance of similarities. There are similarities in the characters, themes, and political ideas including the plots. George Orwell wrote both of these novels and based them off of dystopian literature. In 1984, the society is continuously at war with Eurasia and has an alliance with Eastasia, while the citizens do not understand or know why they are currently at war with Eurasia. The citizens are currently in eternal war and live

Motivational Factors Free Essays

Abstract This paper will explore and discuss the motivational factors that managers must be proficient with in order to accomplish the organization’s goals and objectives. This exploration and discussion will include aspects of different theories to understand how motivation affects the accomplishment of the organization’s goals and objectives. This exploration will be emphasized and interconnected with motivational theories to increase the success of today’s organizations and explain the impact managers have on the success of their organizations. We will write a custom essay sample on Motivational Factors or any similar topic only for you Order Now In addition, this explanation will discuss how motivation is initiated and how this affects the personal and organizational goal settings. Implications and conclusions will be drawn from the application of ample discussion setting forth a better management practice that strengthens the understanding of the need of more motivation in today’s organizations. Motivational Factors and Organizational Goals Accomplishment Managers must consider many motivational factors to motivate their employees to perform at their highest ability. Motivation has internal and external forces, which influence employees’ behavior. â€Å"Motivation refers to the forces either within or external to a person that arouse enthusiasm and persistence to pursue a certain course of action† (Daft Marcic, 2010, p. 404). Any person who is successful in whatever they are doing it is very likely due to set goals. Goal Setting is extremely important to motivation and success. Motivating employees is beneficial for both managers and employees because it enhances productivity and the accomplishment of the organizational goals. In order to achieve these goals, employees need to be well trained and motivated by managers which are the key factors in the success of this task. Employees are the most important assets and they are human being first and then the employees. For that reason, they must be treated fairly and with dignity. This is one of the most prominent motivating factors in any organization. Leaders and managers need to earn the respect of their employees in order to excel in their task. Departing from the premise of treating others with respect and dignity, employees will react in the same way. Managers can show respect to their employees by assigning them tasks that they are best suited for them. Every employee has a unique set of skills and talents that are an enormous resource for managers. Managers by communicating employees’ strong points will motivate them to accomplish their task resulting in a higher level of job satisfaction. It also builds the employee’s self-esteem and confidence leading to very strong and loyal employees. This starts a cycle of self-motivation and confidence that continually builds upon its own momentum if carefully managed. Organizations with this type of management achieve their organizational goals with ease. Everything starts with a common cycle of motivation that needs to be fulfilled to attain the motivation desired of the employees. Figure1 shows this cycle. Figure 1. A simple model of motivation. This figure illustrates the basic elements of human motivation: need, behavior, and rewards. Source: Daft, R. (2008). Management. (8th ed). Mason, OH: Thompson South-Western, p. 522, exhibit 16. 1. Need The basic element of the motivational process in management starts with the satisfaction of employees’ needs. While motivation is universal and each employees needs are unique, managers must focus on identifying what needs are important to each individual in order to satisfy these needs and encourage the motivational environment within the organization. It is important that â€Å"managers take into account theories that will provide them a full understanding of motivation and its implementation in the workplace† (Patterson, 2007, p. 57). For instance, Maslow’s hierarchy of needs theory proposes that within every person there are needs that must be satisfied. These include safety, social, esteem, and self-actualization needs. Within each of these stages, there is a vast range of needs that could fit into each category suggesting each individuals needs could be different and unique as illustrated in table 1. Behavior â€Å"Motivation is what influences behavior† (Daft Marcic, 2010, p. 72). Therefore, employees’ motivation must be what influences employee behavior at work. Employees can be motivated by an employer, a co-worker, or any situation in their life. While employees behave at the level their employer is looking for, managers must develop proficiency in the motivational arena. This proficiency of the application of the motivational factors will help managers to motivate their employees and fulfillment of their needs. It is important to mention that employees are human beings that have needs and they want to fulfill those needs in a successful manner. Abraham Maslow’s theory is one of the most widely discussed theories of motivation emphasizing that Table 1 Maslow’s Hierarchy of Needs Need HierarchyFulfillment off the jobFulfillment on the job Self-actualizationEducation, religion, hobbies, personal growthOpportunities for training, advancement, growth, and creativity EsteemApproval of family, friends, communityRecognition, high status, increased responsibilities BelongingnessFamily, friends, community groupsWork groups, clients, coworkers, supervisors SafetyFreedom from war, pollution, violenceSafe work, fringe benefits, job security PhysiologicalFood, water, oxygenHeat, air, base salary Note: This table represents the hierarchy of needs theory. This theory proposes that people are motivated by five categories of needs that exist in hierarchical order as illustrated in the table from bottom to top. Daft, R. (2008). Management. (8th ed). Mason, OH: Thompson South-Western, p. 525, exhibit 16. 2. human beings have wants and desires which influence their behavior as illustrated in table 1. Daft ; Marcic (2010) mentioned, â€Å"Only unsatisfied needs influence behavior, satisfied needs do not† (p. 233). For that reason, managers have to be proficient in the motivation arena in order to have employees performing well in the organization. They also need to understand what makes employees behave well in the workplace. Reward Employee motivation, positive employee morale, and rewards are important for the success of every organization. People have unique characteristics that make them special. These characteristics will define the level of satisfaction needed to satisfy their needs whether physically, economically, emotionally, or among others. The satisfaction level will affect morale, motivation, and their quality of life in a positive or negative way. Therefore, it is imperative every organization develop a recognition program that is motivational and rewarding. No discussion of rewards would be complete without addressing intrinsic and extrinsic rewards. When someone feels gratification when doing something it is considered as an intrinsic reward. â€Å"Intrinsic rewards are the satisfaction a person receives in the process of performing a particular action† (Daft, 2008, p. 522). This satisfaction is caused by choices and perception a person has when accomplishing a task. Keun and Kulviwat (2008) mentioned in their research that â€Å"expectancy is the perceived connection between the effort and the outcome and the perception between the outcome and the reward† (p. 95). Expectancy theory is about the mental processes that an individual undergoes to make choices. Intrinsic motivation is motivated by the interest or enjoyment in the task itself and exists within the individual rather than relying on any external pressure as in the case of extrinsic motivation. Extrinsic rewards can be considered as when somebody tries to make so meone else do something by giving them an external incentive that gratifies the receiver. Daft (2008) mentioned, â€Å"Extrinsic rewards are originated externally as a result of pleasing others† (p. 522). External rewards are extra pay, bonuses, promotion, incentives, among others. In the article, James (2005) presents a point of view of the cognitive evaluation theory to explain how â€Å"external motivation occurs when explicit rewards are implemented, which results in individuals having greater satisfaction† (p. 549). This theory is a theory in Psychology that is designed to explain the effects of external consequences on internal motivation. Intrinsic motivational factors are part of the job itself and boost the personal satisfaction by accomplishing something worthwhile. Many organizations need a combination of intrinsic and extrinsic motivators to encourage top-notch performance. Managers must ensure their organization has a very good employee reward program in place that promotes creativity and excellence. Feedback Providing ample feedback would work for employees motivated by esteem, while â€Å"providing predictable work, with minimal risk and uncertainty† would satisfy employees who desire security (Moyer ; Dunphy, 2007, p. 37). Any company that values its employees should provide feedback to their employee regularly. Feedback offers invaluable insight to employees about their performance that ultimately can affect the employees’ motivation. The key to a successful feedback is to focus on positive rather than negative feedback on the employees’ performance, which is the primary purpose of feedback. Feedback is not difficult but is a skill that all managers must master. Once mastered, managers have a powerful tool for sharing knowledge and facilitating knowledge skill enhancement. From Where Motivation Comes From Motivation may come from within a person or as the result of the situation. In contemporary workplaces, employees have become accustomed to external motivations such as bonuses, extra days off, contest prizes, etc†¦ The problem with motivation resulting from a situation is that they no longer motivate employees when they are no longer in the situation. External Motivation can make people dependent on things that are never part of a long-term motivational scene. If people want motivation to go deeper, they will have to find a way to create it within themselves or intrinsically. Internal motivation is self-motivation. It resides in everyone although it may be dormant. It is lasting and powerful. In combination with the external motivators mentioned earlier it is the foundation for success of organizations. Therefore, motivation comes from within and from a situation but self-motivation may be more powerful and last longer. Conclusion Overall, the motivational process is universal as all organizations through various strategies attempt to motivate employees in order to attain high performance and achieve organizational goals. The categories within these theories are wide-ranging thus suggesting that there are no definite motivator factors for each employee but each individual motivation is unique. Managers must consider many motivational factors and apply them to the employee’s need uniqueness. The basic element of the motivational process in management starts with the satisfaction of employees’ needs. For that reason, managers have to be proficient in the motivation arena in order to have employees performing and behaving well in the organization. It is essential for each organization to develop a motivational and rewarding recognition program. In addition, a good feedback program must be implemented to provide employees a valuable insight about their performance allowing them to realize the achievement of their goals. How to cite Motivational Factors, Papers

Martin luther king i have a dream speech Essay Example For Students

Martin luther king i have a dream speech Essay Martin Luther King, more than any other figure, shaped American life from the mid-50s to the late 60s. This was a time when large numbers of Americans, barely recognized as such by sanctioned power, dared to dream of what the country could be at its best, in the face of what often was its worst. For example, in December, 1955, days after Montgomery civil rights activist Rosa Parks refused to obey the citys rules mandating segregation on buses, a bus boycott was launched and King was elected as president of the newly formed Montgomery Improvement Association. As the boycott continued through 1956, King gained national prominence as a result of his exceptional oratorical skills and personal courage. Despite attempts to suppress the movement, Montgomery buses were desegregated in December 1956, after the United States Supreme Court declared Alabamas segregation laws unconstitutional. Kings leadership took place during the most tumultuous period in Americas recent past. Under his guidance, the unfathomable goal of abolishing federal and state-sanctioned segregation and discrimination was accomplished in only a few short years. King was asked by the Southern Christian Leadership Conference to aid in the struggle for civil rights in Birmingham, Alabama. Thus, he was there because injustice was present (154). He was not content with a system that saw his people or people of any color, as second class citizens. He set out to bring equality for people everywhere. So often they had become victims of broken promise (155). As a result, he was determined to create an unstoppable organization, reshape a struggle and with his articulated vision, craft a strategy that took defeats and turned them into victories. Although fellow clergymen urged him not to come to Birmingham, he could not sit idly and be unconcerned with the maddening demonstrations that were taking place. Kings factual and reasoned approach is intended to win his adversaries over by appealing to their consciences. King works with a rhetorical tradition not only because it is effectual but also because it resonates with the deepest aspect of his calling which was to spread the gospel of brotherhood and justice (152). From his peaceful persuasion, to imaginative solutions in changing times to the power of hope, optimism, nonviolence strategy, and finally to the need for a great dream, these valuable applications are comprehensive instruments for taking courageous action under even the most difficult of circumstances. Above all, King follows his method of careful reasoning and is convinced that his arguments will persuade his audience (153). King, quickly realized that the best strategy to liberate African-Americans and gain them rights was to use nonviolent forms of protest. He wanted to eliminate the use of violence as a means to manage and establish cooperative ways of interacting. Injustice anywhere is a threat to justice everywhere (154). After all, he knew that any violence on the part of his civil rights workers would lead to violent counterattacks from segregationists. He knew this would only lead his followers to injury and death. The purpose of our direct action is to create a situation so crisis-packed that it will inevitably open the door to negotiation (156). Nonviolence put his followers on the moral high ground and made the brutality of racists very apparent. In this way, King won many allies and gained passages of the civil rights bills of 1964 and 1965. Not only did King concentrate on non-violence in order to liberate African-Americans, but he also felt it was necessary that his message be important to all people regardless of race or class. This explained his disillusionment with the white moderate. King confessed his disappointment with the white moderate for their devotion to order rather than to justice (161). .u1678a750695979feb7b973860dc994a5 , .u1678a750695979feb7b973860dc994a5 .postImageUrl , .u1678a750695979feb7b973860dc994a5 .centered-text-area { min-height: 80px; position: relative; } .u1678a750695979feb7b973860dc994a5 , .u1678a750695979feb7b973860dc994a5:hover , .u1678a750695979feb7b973860dc994a5:visited , .u1678a750695979feb7b973860dc994a5:active { border:0!important; } .u1678a750695979feb7b973860dc994a5 .clearfix:after { content: ""; display: table; clear: both; } .u1678a750695979feb7b973860dc994a5 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u1678a750695979feb7b973860dc994a5:active , .u1678a750695979feb7b973860dc994a5:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u1678a750695979feb7b973860dc994a5 .centered-text-area { width: 100%; position: relative ; } .u1678a750695979feb7b973860dc994a5 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u1678a750695979feb7b973860dc994a5 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u1678a750695979feb7b973860dc994a5 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u1678a750695979feb7b973860dc994a5:hover .ctaButton { background-color: #34495E!important; } .u1678a750695979feb7b973860dc994a5 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u1678a750695979feb7b973860dc994a5 .u1678a750695979feb7b973860dc994a5-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u1678a750695979feb7b973860dc994a5:after { content: ""; display: block; clear: both; } READ: Zeus vs. Odin Essay He had hoped that the white moderate would recognize that desegregation simply removes legal and social prohibitions. He knew that collective ideas were more creative and more profound. King hoped to awaken the white moderate from their great moral and political sleep that had deepened. He wanted them to recognize the continuing urgency for democracy. In the meantime, he was appalled by the silence of the moral people. As a result, people with ill will had .

Abortion misc2 essays

Abortion misc2 essays Abortion has been one the most controversial subjects in American history both socially and politically. Both sides have their points that they stand on. Though it looks like both sides will never come up with a solution to their problem it has split America in to two sides; pro - choice and pro - life. In January 22, 1973 U. S Supreme Court declared that a women had the " Fundamental Fight" to have an abortion, the ruling set off a vociferous and protracted battle marked by demonstrations and sloganeering, sit - ins and arrests. There included dozens of legal challenges that gave some victories in court. These rulings gave some comfort to the pro - life supporters to their defeat. In 1973 the rulings impose some restrictions on miners seeking abortions, usually requiring parental notification or consent. Nineteen states have imposed a mandatory waiting period for women seeking abortions, and all but 12 states oppose public funding for abortions. Opponents of abortion state the point that abortion is morally wrong and is also a form of murder. Meanwhile, pro - choice objected by saying it's the individuals choice of free will to do what they think is right. Pro - life brings up a point by saying what right do people have to aborting a fetus simply because it's the wrong sex. Another reason for abortions are unwanted pregnancies as well as the emotional instability of teenage girls in deciding how to handle an unplanned pregnancy. Rape is another reason for people to have abortion; pro-life simple say's it's not the feuds fault for what's happened. Simply if you can't bare raising a child because of rape, money problems, or commitment, just give the child up for adoption. Many who protect abortion are people of conscience. They know that their opposition to this procedure can not justify murdering those where medical practice includes ending unwanted pregnancies. A few however consider themselves r ...

Free Essays on Erik Erikson

Erik Erikson Today, the American psychoanalyst, Erik Erikson is best known as the â€Å"Architect of Identity†, and the â€Å"Father of Psychosocial Development†. Erikson is a Freudian ego-psychologist, meaning that he accepts Freud’s ideas as basically correct, although he has been known to look farther into the culture, and society-oriented parts (Beoree, 1997). Maybe that is why Erikson’s theories are popular among Freudian’s and non-Freudian’s alike. He is credited for widening the scope of psychoanalytic theory to take greater account of social, cultural, and other environment factors (Slater, 2002) Erik Erikson was born on June 15, 1902 in Frankfurt, Germany. Erik’s biological father, an unnamed Danish man, abandoned his mother, Karla Abrahamsen, before he was born. She raised him by herself for three years, then she married Dr. Theodore Homburger, Erik’s pediatrician, and moved the Karlsruhe in southern Germany (Beoree, 1997). Erikson’s childhood is what was said to be the underlying reason he was so interested in the development of one’s identity. Growing up, Erikson’s mother hid the secret truth of his father and who he really was. So he grew up as Erik Homburger, and blonde hair and blue-eyed jewish boy. At temple school they used to make fun of his appearance, and at grammar school they teased him for being Jewish (Sharkey, 1999). Schooling was not Erikson’s cup of tea either. He did not like the formal learning environment it had to offer, so he rejected the science career path his parents wanted him to take, and skipped college all together (Cramer, Flynn, Lafave, 1997). So right out of high school, Erikson decided to spend time wandering around Europe, all the while keeping a diary of his experiences. After a year, he returned to Germany and began taking art classes. When he was 25, his friend Peter Blos, a fellow artist and Later, psychoanalyst, suggested he apply for a teaching position at an... Free Essays on Erik Erikson Free Essays on Erik Erikson Erik Erikson Today, the American psychoanalyst, Erik Erikson is best known as the â€Å"Architect of Identity†, and the â€Å"Father of Psychosocial Development†. Erikson is a Freudian ego-psychologist, meaning that he accepts Freud’s ideas as basically correct, although he has been known to look farther into the culture, and society-oriented parts (Beoree, 1997). Maybe that is why Erikson’s theories are popular among Freudian’s and non-Freudian’s alike. He is credited for widening the scope of psychoanalytic theory to take greater account of social, cultural, and other environment factors (Slater, 2002) Erik Erikson was born on June 15, 1902 in Frankfurt, Germany. Erik’s biological father, an unnamed Danish man, abandoned his mother, Karla Abrahamsen, before he was born. She raised him by herself for three years, then she married Dr. Theodore Homburger, Erik’s pediatrician, and moved the Karlsruhe in southern Germany (Beoree, 1997). Erikson’s childhood is what was said to be the underlying reason he was so interested in the development of one’s identity. Growing up, Erikson’s mother hid the secret truth of his father and who he really was. So he grew up as Erik Homburger, and blonde hair and blue-eyed jewish boy. At temple school they used to make fun of his appearance, and at grammar school they teased him for being Jewish (Sharkey, 1999). Schooling was not Erikson’s cup of tea either. He did not like the formal learning environment it had to offer, so he rejected the science career path his parents wanted him to take, and skipped college all together (Cramer, Flynn, Lafave, 1997). So right out of high school, Erikson decided to spend time wandering around Europe, all the while keeping a diary of his experiences. After a year, he returned to Germany and began taking art classes. When he was 25, his friend Peter Blos, a fellow artist and Later, psychoanalyst, suggested he apply for a teaching position at an...

Analysis of Genotypic Distributions within Six Population Groups Using Assignment

Analysis of Genotypic Distributions within Six Population Groups Using Genepop Software - Assignment Example Which in essence, states that frequencies of alleles and genotypes remain constant in a population under ideal conditions. A balanced equilibrium should persist throughout the generations barring specific disruption. Disruptions in this equilibrium include non-random mating, selection, mutations, population-bottle-necks or other events that limit population size. The mating overlap between generations, meiotic drive, genetic drift or gene flow. As it is impossible to eliminate all of these conditions at some time from a population, Hardy-Weinberg equilibrium is impossible in nature. But this principle is a useful baseline against which to measure changes that do occur. Static frequencies of alleles throughout a population require a set of theoretical assumptions; deviations in which can give us information about which genes are changing in what way. These assumptions are : Violations of the Hardy–Weinberg assumptions trigger deviations from the expected status quo. The effect depends on which assumptions are broken. The character of these variations is thought to define the evolution of a species. When a population violates one of the assumptions listed below, the population may continue to exhibit Hardy–Weinberg proportions each generation, but the allele frequencies will be shaped by these deviations. Migration. The way in which two populations are genetically linked. Essentially, allele frequencies blend into homogeneity between the populations. Some models for migration must assume nonrandom mating. Without this randomness, the Hardy–Weinberg assumptions will not be valid. Random mating. The HWP states the population will exhibit a given genotypic frequency following a single generation of random mating within the population. When this assumption is broken, the population will not match Hardy–Weinberg proportions.  

Design for Environment Coursework Example | Topics and Well Written Essays - 500 words

Design for Environment - Coursework Example A power screw attached to the motor driver rod is expected to have sufficient strength and resistance to force. These properties ensure no undesired movement from the user and bone regeneration forces occurs. The motor will have to be small enough to remain inside the device. Addition of load bearings to the device ensures that the user can exert full weight on the device without failure. These drivers entail both internal as well as external factors. This device, being expected to be implantedin patients body, need to meet all the compatibility requirements. Some of the expected goals of this design include: The specification of the required rates of bone lengthening will be required. The device will then be adjusted accordingly. The self-locking provision for the device ensures that rods do not return. The power screw provides the lengthening force. The device will be designed with steel roads with smooth surfaces as well as edges. This will, therefore, eliminate any physical injury on flesh as well as bone contact walls. The device’ moving parts will be internally fitted to avoid injury. Titanium-steel alloy, being un-reactive, means that no toxic substances resulting from reactions will be released. These reactions usually occur as electrochemical dissolution. Release of any toxic substance could cause pain (Edwards, 1996). As earlier stated, the device is to have smooth surface and edges to avoid injury. Since the device is to beembedded in thebody, the points of connection of the two rods should be made airtight. This will ensure that the device’s inner environment is separated from the body fluids avoiding any possible contamination.Corrosion of implanted metals in human bodies has been a major challenge. The device being made of titanium-steel alloy avoids any possibility of corrosions. Suitable fixing attachments will also be designed. They will be

Industrial production of aluminium from bauxite and recycling Essay

Industrial production of aluminium from bauxite and recycling - Essay Example The following work serves to outline the processes involved in extraction of aluminum from bauxite ore and further details more on aluminum recycling in the United Arab Emirates. The initial step in aluminum manufacture involves the mining of bauxite through the open cast technique. This mined bauxite is crushed and then washed to remove the mud and other dirt that may be attached. Having done this, the washed bauxite is taken through the purification process also called the Baeyers Process. The Baeyers process success follow the idea acidity of silica oxide, basicity of iron oxide and titania and the fact that alumina is amphoteric. Here, the crushed ore mixes with sodium hydroxide (NaOH) or caustic soda to make a solution that is then heated. Following this process the alumina together with silica that in the form of reactive crystalline are dissolved, a process that leaves the iron oxide, titania and large percentage of silica that is already mixed with other elements. At this point filtration is done to separate the dissolved elements from the remaining residue. Following the cooling of the alumina and silica solution, a complex alluminosilicate or â€Å"sand† is precipitated out first before altering the process, a condition that allow crystallization of pure aluminum hydroxide. To speed up this process, a small amount of crystalline hydroxide, which is in its pure form, is added to act as an area where the crystal develops. The uncontaminated aluminum hydroxide crystals Al (OH)3. 3H2O are then heated in an increasingly heated furnace until the temperature is 1100o C, a factor that causes them to decompose and thus form alumina (Al2O3) and water. Since alumina is covalently bonded, the electrolysis process can only be achieved when presented in an ionic form. To realize this, the alumina is dissolved in an electrolyte, which in this case is a mixture formed from molten

Twisted Hot Yogas target market Market Opportunity

Twisted Hot Yogas target market Market Opportunity Twisted Hot Yoga does not have any direct competition in the location of Aspen Estates and therefore there is the opportunity to target the higher income level consumers surrounding that area. Due to only having one recreation centre near aspen estates in a continuously growing community, Twisted Hot Yoga can give access to their healthy conscious consumers a new hot yoga studio fulfilling many of the new fitness conscious trends. This particular area of the city, the South West quadrant, is currently in the process of expansion. There are many communities surrounding Aspen Woods that are being developed. Up to this date, there are no hot yoga studios in the surrounding area of Aspen Woods. Target Market Twisted Hot Yogas target market can be defined as higher income health conscious consumers. More specifically, women between the ages of 20 and 34 that live in the South West part of Calgary within and surrounding the new communities of Aspen Woods. This specific target market takes pride in healthy busy lifestyles and belongs in an active community (Environics analytics, 2010). Market Size Based on a 2008 Yoga in America study, it was found that Americans spend 5.7 billion dollars a year on yoga classes and products, including equipment, clothing, vacations and media (DVDs, videos, books and magazines), showing an 87% increase since the previous study in 2004 (Yogajournal.com, 2010). The study also found that 6.9% of US adults or 15.8 million people practice yoga and out of those who do not, the study found that 8% or 18.3 million Americans said they were very or extremely interested in yoga (Yogajournal, 2010). The data that was collected on age, gender and other demographic factors showed that out of all the yoga practitioners, 72.2% are women, 27.8% are men, 40.6% are 18 to 34 years old; 41% are 35 to 54; and 18.4% are over 55 (Yogajournal.com, 2010). The study concluded that almost half of these current practitioners started doing yoga to improve their overall health. Market Trends and Opportunities that are Emerging Bikram Yoga: According to CTV news in 2002, hot yoga which is also known as Bikram, was a raging trend across Canada as well as the hottest trend in exercise (2010). Holistic Fitness: Fitness trends in the near future are said to be taking a customized approach to the particular needs and lifestyles of individuals (Euromonitor, 2010). Holistic fitness, group sweat sesh, and get fit quick are the leading future fitness trends around the globe (Euromonitor, 2010). Todays research shows a shift from hitting the gym to attain the ideal body to now a more holistic approach to healthy living. The holistic approach is discussed as reaping the benefits of exercise (Yogajournal.com, 2010). People nowadays are more concerned with getting back into shape physically, mentally, emotionally and spiritually. According to Euromonitor international, the market for healthy lifestyles is much greater due to the increase in obesity rates (Euromonitor, 2010). This trend is adapting to the 21st century consumers that have busy lifestyles regarding work, family, and social life demands. A German company that specializes in holistic therapy stated that it supports indiv iduals to find personal balance, to relax our mind, and to experience something that is beyond thoughts, analysis, stress and separation (Euromonitor, 2010). A US trends forecaster has predicted in a trends journal that Whole Health Healing will become very popular and part of the public awareness by 2011. Services, products and practitioners furthering a holistic approach will be the cutting edge of a trend that will grow for decades (Euromonintor, 2010). Group Sweat Sesh: The group sweat sesh trend is moving away from personal trainers, exclusive spas, and home fitness training as the craze is said to soon lose some of its appeal. Keeping up with healthy trends and staying fit is nowadays said to be a group effort (Euromonitor, 2010). Having groups of people being trained by an instructor is said to be a perfect fit with the demand for a more budget friendly, more social and fun exercise culture (Euromonitor, 2010). Get Fit Quick: Consumers these days want to get fit quick and see results faster. The continuing trend of body-conscious consumers and what is called the busy-busy society will still be looking for quick fixes, meaning quicker ways to get fit faster (Euromonitor, 2010). Going green: Twisted Hot Yoga will be opening up a Bikram yoga studio that will use all economically friendly products such as bamboo floors and clay walls. The trend of going green is an important factor when opening up a hot yoga studio and therefore, Twisted Hot Yoga will be able to offer its consumers a natural environment as well as greater awareness to keep the community a better place. Use of Yoga as Medical Therapy: Doctors and therapists now often recommend yoga as medical therapy. Yoga as medicine represents the next great yoga wave (yogajournal.com, 2010). A 2008 study found that in the next few years, we will be seeing a lot more yoga in health care settings and more yoga recommended by the medical community as new research shows that yoga is a valuable therapeutic tool for many health conditions (yogajournal.com, 2010). Demographic Analysis The above chart represents the percentage of women between the ages of 20-34 living in the surrounding neighborhoods of Aspen Woods. Using data collected from the GIS mapping (see appendix), West Springs has the greatest percentage in comparison to the other areas in the South West. West Springs is currently in the process of developping 96 residential homes, six buildings consisting of a total of 300 apartments and 55,000 square feet of commercial space which gives Twisted Hot Yoga the opportunity to expand their business and their target market in the future (Jomaa, personal communication, 2010). Twisted Hot Yoga will focus on two customer groups: Upper Income Cosmopolitan Elite and Middle Income Suburban Gentry. Demographic and Psychographic Analysis Upper Income Cosmopolitan Elite Age: 20-34 Sex: 80% female, 30% male Health/Lifestyle: Canadas wealthiest lifestyle, fitness-minded Canadians who belong to health clubs, workout at home, enjoy pilates, yoga and cross-country skiing. This group is very active in the community, volunteering on community projects and making various donations. (Environics analytics, 2010) Twisted Hot Yogas Selling Point: Convenient location, close to the new developing areas, can be attended at any hours during the day, flexible hours Middle Income Suburban Gentry Age: 20-34 Sex: 80% female, 30% male Health/Lifestyle: Canadas up and coming business class, spenders, fitness conscious, much more likely than average Canadians to jog, take aerobics classes, play racquet sports and basketball. Many of these individuals take pride in their healthy lifestyles. (Environics analytics, 2010) Twisted Hot Yogas Selling Point: Can be attended before or after work, close to new developing areas, relieve stress after work and relaxing the mind and body Twisted Hot Yogas target markets enjoy living healthy lifestyles and have higher disposable income. According to Statistics Canada, individuals in higher income groups are more likely to engage in physical activity during their leisure time (2010). Geographic Analysis Distance from surrounding communities to Aspen Landing (Twisted Hot Yoga) Aspen Woods 1.2 km 2 mins Strathcona Park 2.9 kn 4 mins Signal Hill 3.6 km 6 mins Christie Park 3.1 km 5 mins Patterson 5.0 km 8 mins Coach Hill 4.5 km 6 mins Springbank Hill 2.2 km 4 mins Discovery Ridge 5.9 km 12 mins West Springs 2.6 km 5 mins Twisted Hot Yoga targets the surrounding communities of Aspen Woods. The distance from the surrounding communities to the studio is an important factor as Twisted Hot Yoga promotes going green and saving the community. Health conscious consumers can actively participate in going green by not having to drive to the studio. Location Based on Twisted Hot Yogas target market, the selected location for Twisted Hot Yogas studio will be in the new developed area of Aspen Woods. This area is called Aspen Landing shopping center and is located on the corner of 17th avenue and 85th street SW. Aspen Landing consists of 175,000 square feet of retail space and 40,000 square feet of premium second floor office space and serves the dominant community shopping centre in West Calgary (Aspenlanding, 2010). Aspen Woods community social statistics shows that in 2009, total population in that area was 2,830, indicating a 454.9% change since 2005 (City of Calgary, 2010). Based on the following statistics, Twisted Hot Yoga is targeting a continuously growing community. Aspen Woods is said to be one of Calgarys most desirable Estate communities to live in (Calgary Real Estate, 2010). Competition There are currently no other Bikram yoga studios in the neighborhood of Aspen Woods. Twisted Hot Yoga has the opportunity to provide the new and surrounding communities within that specific South West area, a studio that is of short distance from each area. Trends Aspen Woods has been described to be a unique community that offers prestigious shopping within walking distance. There is a variety of stores that offer a wide range of services and products (Calgary Real Estate, 2010). Calgary Real Estate describes Aspen Woods as living in the inner city but surrounded by a prestigious community of estate homes and condos (2010). David Parker wrote an article in the Calgary Herald July 1, 2010 in relation to the Strong community at Aspen Landing (2010). A man by the name of Scarcello was hired by the Vancouver -based land owner, Springbank Land Company to design an upscale urban village style retail centre to bring trendy 17th avenue, Kensington and 4th street to the suburbs (Parker, 2010). The article states that the centre was designed to provide the surrounding estate style communities a place to congregate as well as to dine and shop (Parker, 2010). It was also said that this center provides a enjoyable pedestrian area without the usual big pa rking lots as well as the boardwalk which is designed for visitors to be able to enjoy what they call a bandstand-public space overlooking the water (Parker, 2010). The trendy eating places in Aspen Landing have become very popular. Some of these include Broken Plate, Wok Wok, Thai Tai, and the very tempting Crave Cupcakes (Parker, 2010). ). Aspen Landings unique village concept centre is designed to create an intimate atmosphere with an emphasis on charm (Aspenlading, 2010). Rent Price and Size Through personal communication with a West Springs Landing commercial developer, rent price for Twisted Hot Yoga will be based on square footage. The average rent price for the South West Area is going for approximately 30 to 35 dollars a square foot (Jomaa, personal communication, 2010). Through further research on available commercial space, each available section is between 2,500-5,000 sq ft. Twisted Hot Yoga would need around 2,500 square feet in order to provide customers with a large enough yoga room. (Calgary Real Estate, 2010) Read more: http://www.calgaryherald.com/business/Strong+community+Aspen+Landing/3223205/story.html#ixzz136PUSBWB http://aspenlanding.ca/?page_id=2 http://www.hotyogastudiodesign.com/where_to_start.php Many studios begin with an initial phone consutation. To get the most out of your copnversation with Chad, have as much information available about your site as possible. For instance, have you signed your lease? Is the power gas or electric? What is the square footage? What kind of plumbing already exists in the space (bathrooms, etc)? This initial conversation will familiarize Chad with the extent of your studios needs and direct to you the next step. In certain situations, a site visit is set up at this time for Chad to see the space first hand. SUPPLIES http://www.calgary.ca/portal/server.pt/gateway/PTARGS_0_2_104_0_0_35/http;/content.calgary.ca/CCA/City%20Hall/Business%20Units/Community%20and%20Neighbourhood%20Services/Social%20Research%20Policy%20and%20Resources/Community%20Profiles/Community%20Profiles.htm http://www.calgarycommunities.com/communities/strathcona_christie.php Aspen Hills Map http://www.carma.ca/us/OurCommunities/Calgary/~/media/Communities%20Maps/aspenhills%20map.ashx Aspen Landing http://aspenwoodscalgaryrealestate.com/about/aspen-landing/ TRENDY HERALD http://www.calgaryherald.com/business/Strong+community+Aspen+Landing/3223205/story.html Aspen Woods $ 376,445 Strathcona Park $ 175,108 Signal Hill $ 132,380 Coach Hill $ 151,475 Patterson $ 155,330 Christie Park $ 198,427 Springbank Hill $ 177,248 Discovery Ridge $ 194,226 West Springs $ 144,067 Aspen Woods 0.1584 Strathcona Park 0.1184 Signal Hill 0.1399 Coach Hill 0.1989 Patterson 0.1756 Christie Park 0.0826 Springbank Hill 0.2031 Discovery Ridge 0.1804 West Springs 0.2566 Yoga is not only about teaching yoga its about going above and beyond and making a difference in the community. Market Segmentation Twisted Yoga will focus on four types of customer groups: Upper Income Cosmopolitan Elite: This group is the core segment of à ¢Ã¢â€š ¬Ã‚ ¦.. Their demographic and psychographic characteristics are the following: Ages: Sex: Family Income: Health/Lifestyle: Canadas wealthiest lifestyle, fitness-minded Canadians who belong to health clubs, workout at home, enjoy pilates, yoga and cross-country skiing. This group is very active in the community, volunteering on community projects and making various donations. Social Pattern: Twisted Yogas selling point: Middle Income Suburban Gentry: Health/Lifestyle: Canadas up and coming business class, fitness conscious, much more likely than average Canadians to jog, take aerobics classes, play racquet sports and basketball. Many of these individuals take pride in their healthy lifestyles. Urban Downscale: Canadian spenders, stay fit doing pilates and yoga. According to CTV news in 2002, hot yoga also known as Bikram was a raging trend across Canada as well as the hottest trend in exercise (2010). The study, which analyzed data from the 2005  Canadian Community Health Survey, found that age, sex and level of income were among the factors that influenced an individuals level of physical activity. According to Statistics Canada, individuals in higher income groups were more likely to engage in physical activity during their leisure time. With new government initiatives of going green, Twisted Yoga provides not only classes to consumers, but also goes above and beyond to help make a difference in the community. Geographic Demographic Psychographic Middle Income Urban Professionals: This group is the core segment of potential students of GWYC.   Their demographic characteristics are the following: Ages: 26-40. Sex: 30% male, 70% female. Family Income: $30,000-$50,000. Health/Lifestyle Issues: Active individuals that are focused on healthy food and dieting.   Over 70% of this group are members of gyms. Approximately, 40% of potential customers have taken yoga classes before. Social Pattern:   Will more likely attend as part of group.   Centers selling point:  Close to work.   The session lowers stress.   Can be attended with workmates as group activity.   Upper Income: The upper income customer is a secondary target group.   Their demographic characteristics are the following: Ages: 40-60. Sex: 30% male, 70% female. Family Income: $60,000+. Health/Lifestyle Issues: Active individuals that are focused on healthy food and dieting.   Over 90% of this group are members of gyms. Social Pattern:   Will more likely attend alone. Centers selling point:  Close to work.   The session lowers stress Read more: http://www.bplans.com/yoga_center_business_plan/market_analysis_summary_fc.cfm#ixzz12jE7sIS6 http://www.yogajournal.com/for_teachers/983?page=3 http://www.yogaintheworkplace.ca/2005/01/statistics-canada-released-canadian.html The percentage of adults, age 20 to 39, at risk for health problems because of expanding waistlines has quadrupled in the last 30 years, from 5% to 21% for men, and from 6% to 31% in women. Between  1981  and  2009, fitness levels of Canadian children and youth, as well as those of adults, declined significantly, according to the first findings from the Canadian Health Measures Survey (CHMS). This is the most comprehensive national survey ever conducted in Canada to determine fitness levels. The CHMS captured key information relevant to the health of Canadians by means of direct physical measurements, such as body measurements, cardio-respiratory fitness, musculoskeletal fitne Target Market How old are they? What gender are they? Where do they live? What is their family structure (number of children, extended family, etc.)? What is their income? What do they do for a living? What is their lifestyle like? How do they like to spend their spare time? What motivates them? What is the size of your target market? But dont stop here when youre writing a business plan. To define your target market, you need to ask the specific questions that are directly related to your products or services. For instance, if you plan to sell computer-related services, you need to know things such as how many computers your prospective customer owns. If you plan on selling garden furniture and accessories, you need to know what kinds of garden furniture or accessories your potential customers have bought in the past, and how often. Projections About The Target Market What proportion of your target market has used a product similar to yours before? How much of your product or service might your target market buy? (Estimate this in gross sales and/or in units of product/service sold.) What proportion of your target market might be repeat customers? How might your target market be affected by demographic shifts? How might your target market be affected by economic events (e.g. a local mill closing or a big-box retailer opening locally)? How might your target market be affected by larger socioeconomic trends? How might your target market be affected by government policies (e.g. new bylaws or changes in taxes)? Writing the Market Analysis Section of the Business Plan Once you have all this information, youll write the Market Analysis in the form of several short paragraphs. Use appropriate headings for each paragraph. If you have several target markets, you may want to number each. (See the sidebar for a sample of this section of the business plan, from the Royal Bank.) Remember to properly cite your sources of information within the body of your Market Analysis as you write it. You and other readers of your business plan will need to know the sources of the statistics or opinions that youve gathered from others. The How to Write a Business Plan instructions continue on the next page are tips for researching the market analysis section of the business plan, including sources for Canadian information. Online Market Research Sources When youre researching the Market Analysis section of the business plan, Statistics Canada is an excellent place to start your market research. Their Community Profiles offer free information about all Canadian communities. Here youll find information such as Earnings and Work statistics, conveniently presented for easy comparison between the community and the province its located in. You may also want to take a look at Statistic Canadas Studies section; you might find one thats relevant to your market research. In Doing Industry Research When Writing a Business Plan, I wrote about several other excellent online sources of information for researching the business plan, such as provincial and territorial statistics offices and Canadian Economy Online, which may also be useful when youre researching the Market Analysis. GDSourcing Research Retrievals Canadian Market Resources is a must-visit page when youre researching online; it lists free and low-cost sources of demographic and psychographic data geared to small businesses. Offline Market Research Sources But there are also a great many local resources for information about your target market that youll want to explore. Besides the local library, the local Chamber of Commerce, Board of Trade, City Hall, Economic Development Centre, local government agents office, provincial business ministry, local phone book and yellow pages will all have information that will help you define your target market and provide insights into trends. Doing Your Own Market Research These are all secondary sources of information (Others have conducted the research and compiled the information.) You may also want to conduct your own market research (use primary data). For instance, you might want to design a questionnaire and survey your target market to learn more about their habits and preferences relating to your product or service. My article, Do-It-Yourself Market Research, explains the basics of market research and gives tips for sampling and accessing your target market. Does all this sound time-consuming? It is. But it needs to be done if your business plan is going to have any validity. You can have the most fantastic product or service in the world, but if no ones interested in buying it, it will just gather dust. If you dont have the time or the research skills to thoroughly define your target market yourself, hiring a person or firm to do the market research for you can be a wise investment. Statistics Canada http://sbinfocanada.about.com/gi/o.htm?zi=1/XJzTi=1sdn=sbinfocanadacdn=moneytm=38gps=347_226_1259_621f=00su=p284.9.336.ip_p649.3.336.ip_tt=2bt=1bts=1zu=http%3A//cansim2.statcan.ca/cgi-win/cnsmcgi.exe%3FLang%3DE%26AS_Action%3DFind%26ResultTemplate%3DStudies/StudiesHome1%26AS_Univ%3D1 Statistics Canada, Higher income individuals http://sbinfocanada.about.com/gi/o.htm?zi=1/XJzTi=1sdn=sbinfocanadacdn=moneytm=38gps=347_226_1259_621f=00su=p284.9.336.ip_p649.3.336.ip_tt=2bt=1bts=1zu=http%3A//cansim2.statcan.ca/cgi-win/cnsmcgi.exe%3FLang%3DE%26AS_Action%3DFind%26ResultTemplate%3DStudies/StudiesHome1%26AS_Univ%3D1

Network :: essays research papers

A computer network is a group of interconnected computers that can accomplish many important tasks. To define computer networking you should define networks. A network is composed of two or people or objects, using a common language, and they have something to share. In computer networking the two or more objects are the computer or terminal. This can consist; have an IBM 3270 terminal and accompanying mainframe, to a stand-alone computer. The computer is usually an IBM PC personal computer or clone licensed copy of a PC, usually cheaply made. The common language or protocol is necessary for the communicators to be able to understand each other. We take for granted simple things like who talks first, how long they talk, and how to end a conversation. A protocol addresses these and more. The common protocol is Transmission Control Protocol (TCP/IP). TCP/IP is the protocol of the Internet. Internet is actually the short form of the word Internet work. Internet work means a network of n etworks. At one time, all of the different networks used different protocols. A user could talk to others on their network, but not to someone on a different network. The protocol TCP/IP solves this problem. It is what allows a person on one network to communicate with a person on a different network. When I mentioned something to share in the network definition, it can be anything, an idea, document, or greeting. Networking allows use of applications on other computers, electronic mail (email), and real time discussions in chat rooms. The types of networks are classified as distributive or centralized. In a centralized network, processing occurs at one place and requests are made of the processing from terminals. A mainframe computer with attached terminals is a great example of centralized network. The terminals communicate with the mainframe to accomplish tasks. A distributive network spreads processing power to the individual computers. Networked PCs are a great example. Tasks are accomplished at the computer and at other computers using communication. In the definition of a network the computer hardware is considered part of the user in this definition. The hardware used to connect to other computers is considered part of the protocol.

The Genus Homo

The increase in brain size and decrease in jaw and tooth size are associated with the first appearance of the genus Homo; the archeological evidence of a shift in subsistence patterns is often assumed to be associated with behaviors unique to Homo, although this point remains to be definitely demonstrated. The taxonomic interpretation of early Homo fossils were considered contentious when they were first found, and in many ways it remains so today.The first discoveries of early Homo fossils were made at Olduvai Gorge, not long after Mary Leakey had found Zinj (now Australopithecus boisei) and Louis Leakey pronounced it to be the maker of gorge’s stone tools. Between 1960 and 1963, a series of fossils was uncovered close to the Zinj site, including hand and foot bones, a lower jaw, and parts of the top of the cranium (Wilford, 2007).There are very strict rules of convention that must be followed when a scientist names a new species of an existing genus. These involve a careful description of the new specimen to show how the animal fits in with the definition of the genus (in this case Homo) and how it differs from other closely related species. The naming of a new species of hominid has always been likely to touch off a good deal of lively discussion within the profession, so Leakey was certainly guaranteed that much. But the fact that at the same time he had to adjust the definition of the genus Homo in order to accommodate his new species transformed what might have been properly scholarly jousting into near outrage.Previous diagnoses of Homo had focused on the so-called cerebral rubicon: a hominid had to exceed brain size in order to be judged worthy of full manhood. The trouble was that different authorities put the threshold at different levels.The diagnosis offered by Leakey and his colleagues was more comprehensive, and included habitual bipedal posture and gait, a precision grip, and a brain capacity much smaller than previously proposed (Line, 20 05; Wilford, 2007).References:Line, P. (2005). Fossil Evidence for Alleged Apemen – Part 1: The Genus Homo [Electronic Version]. Creation Ministries International. Retrieved October 1, 2007 from http://www.creationontheweb.com/content/view/4450/.Wilford, J. N. (2007). Lost in a Million – Year Gap, Solid Clues to Human Origins [Electronic Version]. The New York Times. Retrieved October 1, 2007 from http://www.nytimes.com/2007/09/18/science/18evol.html?_r=1&ref=science&oref=slogin.

Free Essays on The White Negro

For many who may still not know, rap music continues to outsell other genres of American music. Since Americans of African descent comprise of about 12% percent of the nation's population, this means that the vast majority of documented rap music buyers are whites teenagers. Although white rapper Eminen has struck platinum with his sophomore album "The Marshall Mathers LP", and artists like Kid Rock and the group Limp Bizkit pepper their rock music with rap, the genre itself is still heavily influenced by the "Black" and Latino youth . For idealists, white kids buying rap music represents a level of racial understanding and acceptance unknown to their parents. However for realists, this phenomenon is nothing more than the re-emergence of the White Negro. True cross-racial engagement necessitates meaningful interaction and buying a CD or dressing "hip-hop" is not a substitute. Norman Mailer coined the term "White Negro" in his 1957 essay of the same name when he stated, "So there was a new breed of adventurers...who drifted out at night looking for action with a black man's code to fit their facts. The hipster has absorbed the existentialist synapses of the Negro, and for all practical purposes could be considered a White Negro." Critics of the day aptly pointed out that hipsters adhered to an idea of "black" which itself was based on racial stereotypes. Ned Polsky wrote, "Even in the world of the hipster, the Negro remains essentially what Ralph Ellison called him-an invisible man. The White Negro accepts the real Negro not as a human being in his totality but as the bringer of a highly specified and restricted 'cultural dowry, ' to use Mailer's phrase. In doing so he creates an inverted form of the nigger in his place." In effect the White Negro can only enjoy African-American culture (and exploit it financially) as long as the African-American is deemed by society as different, strange or exotic. The co-opting of A... Free Essays on The White Negro Free Essays on The White Negro For many who may still not know, rap music continues to outsell other genres of American music. Since Americans of African descent comprise of about 12% percent of the nation's population, this means that the vast majority of documented rap music buyers are whites teenagers. Although white rapper Eminen has struck platinum with his sophomore album "The Marshall Mathers LP", and artists like Kid Rock and the group Limp Bizkit pepper their rock music with rap, the genre itself is still heavily influenced by the "Black" and Latino youth . For idealists, white kids buying rap music represents a level of racial understanding and acceptance unknown to their parents. However for realists, this phenomenon is nothing more than the re-emergence of the White Negro. True cross-racial engagement necessitates meaningful interaction and buying a CD or dressing "hip-hop" is not a substitute. Norman Mailer coined the term "White Negro" in his 1957 essay of the same name when he stated, "So there was a new breed of adventurers...who drifted out at night looking for action with a black man's code to fit their facts. The hipster has absorbed the existentialist synapses of the Negro, and for all practical purposes could be considered a White Negro." Critics of the day aptly pointed out that hipsters adhered to an idea of "black" which itself was based on racial stereotypes. Ned Polsky wrote, "Even in the world of the hipster, the Negro remains essentially what Ralph Ellison called him-an invisible man. The White Negro accepts the real Negro not as a human being in his totality but as the bringer of a highly specified and restricted 'cultural dowry, ' to use Mailer's phrase. In doing so he creates an inverted form of the nigger in his place." In effect the White Negro can only enjoy African-American culture (and exploit it financially) as long as the African-American is deemed by society as different, strange or exotic. The co-opting of A...

Both Sylvia Plath and Penelope Lively e Essay Example

Both Sylvia Plath and Penelope Lively e Essay Example Both Sylvia Plath and Penelope Lively e Essay Both Sylvia Plath and Penelope Lively e Essay Lively explore situations that evoke the primal fear in all of us. They use various images and different symbols to explore these fears through neurosis, nightmares and hallucinations. The blue capes all dissolved and vanished, just like their childhoods innocence. The whole dreamy fantasy world of the two main characters (Sandra, from The Darkness Out there and the little girl from Superman and Paula Browns New Snowsuit) burnt Into ashes by the antagonist. They both go through harsh rite of passage as they realize the world Isnt as shelling and simple as they thought. Both stories start with fantasy worlds created by the protagonist- naive hallucinations without any sign of the real evil. In Darkness, Sandra, Just another Innocent girl with great expectation of life, was part of the good neighbors craze-Come and have fun Glenn a helping hand to the old folks, helping these old folks seem Like a safe and fun way to make contributions to the neighborhood. Sandra had always had a sheltered and protected life. She and Kerry. The annoying childish boy nobody thinks much of, discover the real darkness out there at Packers End hidden in the old lady hideous heart. At first, helping the old lady and doing various things around her house only seem to enhance the illusion of innocence and carefree life. The old lady even gave them chocolates. But, as the old lady started telling her story about the German plane, the ugliness and darkness inside her became more apparent. The realization of the evil that she was capable of was enough to make them leave with their innocence, lost forever. Sandra and Kerry would never be the same again. Just like Sandra had been all wrong about Kerry, they had been all wrong about this sweet old lady. In your head for ever like lines from a song, its like the lyrics of the song that never gets out of your mind. The neurosis develops into hallucination and imprinted in their head as a nightmare. In this nightmarish story, the neurosis gets stronger and stronger as the hallucination test darker and darker. Sandra and Seekers eyes have now been opened to the true darkness out there. The pure innocence is stained, Just like Paula Browns new snowsuit. In Superman, Sylvia Plant writes about the girls superman dream. Similar to Sanders fantasy world, it is way too perfect to be real. My flying dreams were believable as a landscape by Dali, Dali Is a talented painter with realistic drawings. Plant describes her dreams as Dalais painting, showing her superman dream Is related to something in her real life. The next sentence so real that I would awake with a sudden shock implied that she would later In the story be pulled out of her own world. The first thing that Invaded her childhood Innocence Is a movie about tortured Japanese prisoners. no crusading blue figure came roaring down In heavenly anger to smash the yellow men who Invaded my dreams, fantasy Is brutally replaced by reality. Later on, she Is accused for something she TLD commit, even her superman (uncle Frank) wont come and rescue her. Her childhood Innocence Is completely wiped away like the crude drawing of a child in color chalk from the blackboard, when superman betrayed her and left her with the ordinary Uncle Frank, his face was featureless. This is one of the most important quotes in the story, as her fantasy world popped like a bubble and out shown the characterless Uncle Frank. Penelope Lively and Sylvia Plant use different ways to introduce the antagonist in the story. Lively story has a clear character who plays the role of antagonist, while in Plashs story, the antagonist is an imagination from the protagonist.

Six sigma (IEG) Assignment Example | Topics and Well Written Essays - 1000 words

Six sigma (IEG) - Assignment Example These rules and regulations are applicable to nearly all the organizations regardless of their size, scope or duration of a given project. While the major trends towards quality assurance and improvement can be traced back into 1960s and 1970s, the real origin of this concept from a mathematical view point can be stretched back to as early as the late 18th century. This comes in the form of the works of Carl Fredrick Gauss (Burton & Sams, 2005,p. 9). Later on, the developments kept coming in, and in the present day the concept of Six Sigma is a gift of the 1980s quality based initiatives. It was for the first time introduced in 1986 by a cellular telecommunication based company Motorola. Towards the early 21st century, many companies and experts from the field of quality management have brought about developments, yet the patent rights to original ownership and idea belong to Motorola. Later recognition and realization by the giants of quality based manufacturers such as Generic Electric gave the concept more sound bases with regard to the overall concepts of quality possessed in Six Sigma and its generic application to the various industries. Six Sigma constitute number of steps and features based on which the quality measures are adopted. These come along in the form of overcoming the defects and errors in the routine services and manufacturing processes. For this purpose, Six Sigma determines and sets forth a strict parameter of certain rate and ratio. This rate comes along in the form of 3.4 defective parts in a total of one million produced. In order to maintain the guidelines and parameters of quality given by Six Sigma, the incumbent company ought to have a defect rate of as low as only 3.4 items in a total of one million. This rate will further reduce as the rate of production increases. The Significance of Six

Thought Control in the US - The Media and the Peace Process Essay

Thought Control in the US - The Media and the Peace Process - Essay Example Chomsky suggests that in America, you can say anything as long as it doesn't contradict the decisions that have already been made by the state and be obedient. As the broader meaning of thought control emphasizes the value of the human benefit under democratic setup, it is unfortunate to find political vested interests of an elite group of the state is protected by manipulating political thought control and behavioral conceptions. The author who has also written a famous book â€Å" Necessary illusions† argues that the U.S.A has followed this style of thought control since long ago and is presently reflected in its state policy towards Arab-Israeli conflict. He points to the contradiction inherent in the fact that, in survey after survey, the American public supports the concept of a Palestinian state. What makes it more interesting is that U.S.A which prefers military confrontation in Israel applies the â€Å"principle of historical engineering† which has also roots in Wilson’s administration in 1920’s and is nothing but historical containment of enemy through pervasive media propaganda and through imposing vested interests. He also comes up with another theory called â€Å"Memory hole† which means that historical records are altered in defense of state policy and strongly argues that it is responsible for unilateral thought control process. Overall, he expresses anger over the manipulation of the control of thought by the U.S.A and the responsible journalists which in the true sense affects the peace process.... rical engineering" which has also roots in Wilson's administration in 1920's and is nothing but historical containment of enemy through pervasive media propaganda and through imposing vested interests. For the defense of state's policy through thought control process U.S.A relies on "Newspeak", "Media propaganda", Memory hole" and "Responsive journalism", the author discuses in a beautiful style. He draws from the political novel, 1984, by George Orwell to explain the chameleon character of words used by the government and subsequently by the press to direct the thought of control in defense of state policy. The word "peace process" is the best example of exploiting the newspeak in the context of Arab-Israel conflict. The meaning of this word varies from country to country, but the media propaganda directs the thought control in the interests of U.S.A. The author expresses shock over the response of media showing the example of Bernard Gwertzman's article in New York Times dated 2 June 1985 criticizing the Palestinian peace stand and favoring the stand of U.S.A. This has violated the original meaning of peace process and supports the emergence of newspeak. He also strengthens his theory of thought control by quoting the "responsible journalism" and strongly condemns the Gwertzman's false statement published in the New York Times stating that P.L.O has not supported the peace stand. He also comes up with another theory called "Memory hole" which means that historical records are altered in defense of state policy and strongly argues that it is responsible for unilateral thought control process. Even though there were strong Arab peace proposals as mentioned in Thomas Friedman's "Two decades of seeking peace in the Middle East" dated 17 March 1985, unfortunately

Celebrities as Role Models Essay Example | Topics and Well Written Essays - 1000 words

Celebrities as Role Models - Essay Example Additionally, many Americans still know these names and the accomplishments attached to them. But, in recent decades, the most respected and famous names are individuals who have had virtually no positive impact upon society. These people are celebrities. They are people such as Britney Spears, Paris Hilton, and Ray Lewis. Unfortunately, individuals in society often seek to imitate those people who society values. American society values the celebrity, so many people choose to imitate the actions of celebrities. While it is safe to assume that most adults can make moral judgments about a celebrity’s actions and then choose to condone or condemn the behavior, most children lack the intellectual development needed to make these types of judgments. As such, children are prone to imitating the negative actions of the celebrity role models society presents, and this imitation has lasting effects on the child’s development. One area of a child’s development that celebr ity role models affect is moral development. Originally, American society promoted figures whose behavior and accomplishments were morally upright. Every child learned the example of Abraham Lincoln, who could not tell a lie. Schools and other socializing institutions used these figures to teach children the morals that they should adopt and imitate. Currently, American society promotes celebrities whose morals are questionable, at best, and reprehensible, at worst. As Paul Hollander states regarding how American society chooses celebrities in â€Å"Why the Celebrity Cult?,† â€Å"Moral qualifications in particular are unimportant and irrelevant—it is being well known that matters not moral character.† This statement does not mean that all celebrities are immoral, as many do promote moral values and causes, but children are exposed to many negative influences in the celebrities society pushes at them. Take an example of a celebrity who Disney touted as a model f or children, Miley Cyrus. In her show, Hannah Montana on the Disney Channel, Miley Cyrus portrayed a character that embodied moral values that were positive. However, this role did not give her the level of celebrity that she currently enjoys. That resulted from videos of her smoking a drug from a bong, taking controversial sexualized photographs for a magazine, and performing sexualized dance routines while still under the age of eighteen. The message to children in this case is clear. One does not become famous for performing as a positive role model but by performing controversial acts in which children should not engage, acts such as drug use and the sexualization of children. Another area of the child’s development that celebrity affects is intellectual development. Instead of promoting figures known for their intellectual accomplishments, American society ignores these influential people in preference to celebrities. Early American hero Benjamin Franklin was a positive role model who had great success as an inventor and scientist, uncovering many scientific concepts and applying them in a range of devices. Writers who achieved fame early in American history were known for the excellence of their intellect. Mark Twain skewered society with a rapier wit. To be famous, a child would want to imitate the intellectual accomplishments of these figures. Now, the celebrities that children seek to imitate â€Å"aren’t particularly well-educated and informed. They’

You Sherlock Holmes are now knighted Essay Example for Free

You Sherlock Holmes are now knighted Essay He also thought that I was the best detective in Europe. I took him into my study. We both sat down in the study and he said that he was no other than the king of bohemia, my heart started to go a little faster. (But when I was I detective I took cocaine to sharpen my mind and also to carm me down! ) I asked him what his problem was and what he wanted me to do. The king told me he wanted me to get him a picture that Irene Adler had. I wondered silently, the importance of the picture, so I asked him out right The very words he said were that Irene was going to make this picture of him and her, public. If Irene Adler were to make this picture public, then the king of Bohemia would be ruined. The king then went away, I needed to research Irene Adler. So I looked up Irene Adler in my index. My index told me that she was pretty, very popular and she has a very quiet social life, I thought she is only a woman what is the worst that she can do? I was very determined to get the picture because if I were to get this picture then I would get a large bag of gold and a enormous amount of money. Watson and I had now found out a little more about Irene Adler. But for now we needed to get the picture she had in he hands. I went to Briony lodge in a hansom cab. (Which was where Irene Adler was. ) I was there outside Irene Adlers house. I waited for about half an hour, but nothing happened. Then there was some one came out of the house. The person who come out was of briony lodge was Godfrey Norton. Godfrey and Irene went on to the church. Just as they were setting off to the church I could remember hearing Irene screaming twenty sovereigns if you get to the church in twenty minutes. I didnt know what to do, should I look around Irene Adlers house or should I follow them to the church. I had come to my decision. I followed them to the church. I arrived at the church. To my surprise Godfrey Norton had seen me lurking at the back of the church. Godfrey said to me come on we need another person to witness this wedding or else it wont be legal. Now that I had now seen Irene Adler I needed to get the all-important picture that she had. But I thought where would she have the picture hidden? Watson and I tried to guess where Irenes most important place was. I decided that her house would be the safest place for Irene to hide the all-important picture. Watson and I needed to come up with a way to get into her house. I sat down with Watson and I began to tell Watson my Machiavellian plan. First Watson threw a rocket, so that Irene would go to the picture thinking it was fire. While all of this was going on, Holmes in his clergyman disguise would follow Irene to the picture! That was our plan but would it work? All we needed to do now was to but the plan into action. Watson and I went over to Irene Adlers house, to my astonishment there was a fight out side Irenes house. I went to protect Irene from the tussel. I survived, and then went on into Irenes house. I was in the house where the picture of the king was. I waited for a little while then gave the signal for Watson to throw the smoke rocket into the house. Watson threw the rocket into the house, when the rocket entered the fire alarm went off. I followed the beautiful Irene Adler. I was correct in thinking that she would go to the picture. I went home to tell Watson I knew where the picture was! The following day the king came back to my house and demanded me to get the picture. I told the king that Irene Adler was married and that she would not even hesitate to make the picture public. After the case I received a letter; the letter informed me that Irene was working against Watson and me. I then thought that Irene was a lot smarter than I had anticipated. As a result of my work, the king was grateful and rewarded me with jewels. Show preview only The above preview is unformatted text This student written piece of work is one of many that can be found in our GCSE Arthur Conan Doyle section.

Stakeholder Management and Culture Management

Stakeholder Management and Culture Management The process of identifying and managing project stakeholders and culture is one of the most important processes in project implementation because not only is project success judged by stakeholder satisfaction, but because every stakeholder makes an essential contribution to the project (Verzuh 2008, p.48). Beside stakeholder identification and management, project managers are required to establish a balance between implementing global standards and responding to local needs in their efforts to effectively manage the diffusion of stakeholder principles and practices (Nicolod 2007, p.484). Despite the great importance associated with stakeholder and culture management processes, these thorny processes or areas in project implementation have received less attention especially when comparisons are done relative to other areas that depend on these processes (Sharp et al. 1999, p.1). Such areas include, but are unlimited to, scenario-based requirements and user involvement in the project development stages. It was from this perspective that this paper decided to make the following contributions on this topic: first, a study was developed based on the theoretical framework involved in the identification and management of stakeholder relationships. The project went on to review literature that helps its users to understand clearly the balance that needs to be struck between understanding of organizational culture and stakeholder management. It is from the above perspective that this case study aimed to study the role and the influence of various stakeholders in the implementation of projects. In tackling this case study, the author began by stating the aim the need for studying this topic. This was followed by a review of the literature. The literature review clearly established who the project stakeholders were. In addition, their role and their influence in the project were clearly identified. Moreover, the literature review defined organizational culture and went on to establish its link with stakeholder management. After reviewing the literature, the author, in a holistic view, explored how a reputable Saudi technology firm, Zuhair Fayze Partnership (ZFP), identified and managed its stakeholders during a multi-million project implemented by the company. This project, which was undertaken in the year 2001 involved the analysis, design, development, installation and commissioning of a Facilities Information System to the Royal Saudi Air Forces (RSAF)- a renown aviation branch that services all Saudi Arabias Airbases. Having explored on the findings from his study, the author conclude by giving a critical analysis of his experience. It should be highlighted that this case study, having been compiled after the implementation of a military IT project, presented a unique structure and experience. This was so because it involved the development of a military system and as such some of its details could not be studied openly due to security restrictions. As such, some knowledge gaps might be present in this case study thus constituting its major limitation. 2.0 Aim and rationale of this paper This papers aim was to identify who the key project stakeholders were, how they were managed and how their expectations come to influence the success of the FIS project. In addition, the author assessed how organizational or national culture shaped the expectations of key stakeholders. All these were intended to help him and the users of this paper to develop suitable and effective stakeholder management strategies in their current or future project assignments. More so, in writing this paper, it should be noted that the author was motivated by the fact that despite the many developments in techniques and development tools to effectively manage projects, several projects have still experienced difficulties that have affected their overall quality leading to time and cost overruns. Mohammed (2006) in reviewing Morris and Hough (1987) research on an estimated 3500 projects established that overruns were the norm in project implementation since they ranged between 40 to 200 percent. The figure below depicted general statistics associated with project success from this research. Parameter %-age rating Succeeded 29 Failed 18 Challenged 53 Table 1 showing the statistics of project success and failure Pie chart 1 depicting the statistics of project success and failure 3.0 Literature review 3.1Project stakeholders Singleton (2007) defined stakeholders as organizations or individuals who are actively involved in projects and whose interests may be negatively or positively affected in the courses of completion or execution of these particular projects (p.12). According to him therefore, stakeholders were made up of two categories; indirect stakeholders and direct stakeholders. Indirect stakeholders were summed up by those individuals who, despite having some level of influence or interest in the operations of the business, were not directly involved in the operations of the project. On the other hand, direct stakeholders were composed of individuals who were directly involved in the operations of any project lifecycle. As such, they were affected by the particular project, had the power to influence it or had stakes in the successful completion of the project. The following figure 1 showed the levels of stakeholder influence and interest. High Interest Manage them closely Keep informed of project operations High Influence Low Influence Keep satisfied Monitor their operations Low Interest On their part, Walker and others (2008), in trying to establish a valid description of who a stakeholder was, discovered that stakeholders were groups or individuals who possessed some right aspects or interest in the operations of a project and thus contributed to or were impacted by say, the outcome or the work of the project (p.648). To them, stakeholders could be classified into four groups namely; upstream stakeholders, downstream stakeholders supply-chain partners, project team stakeholders and external stakeholders. Figure 1 below showed these groups of project stakeholders. Walker and his group (2000) in assessing the influence of project stakeholders and their mapping by project teams, came to the conclusion that identifying stakeholders could help trigger a course of investigation that leads to a better understanding of the nature and types of power and influence that may be exerted on, within and to project management teams (p.648). Frooman (1999) expounded on this point by stating that in identifying the project stakeholders, the project managers were likely to determine whether their projects were to be awarded with the needed resources. On their part, Post and others (2002) though acknowledging Freemans popularised description of a stakeholder as the interests and entities that are either involuntarily or voluntarily involved in a firms operations, went on to develop their own stakeholder view that stressed on the need for stakeholder relationships in any project that involved creation of any organizational wealth (p.1). In addition, Sharp and others (1999) just simply defined a stakeholder as any individual or group who affected or were affected by achievement of a projects objectives (p.1). They went ahead to list various categories of stakeholders as including managers of a project, end-users, engineers involved in system analysis, design and development, customers who are going to make use of the developed system, external bodies for instance system regulators, domain experts and many more (Sharp et al.1999, p.1-2). The three scholars expounded on their definition by giving another perspective that stakeholders may be composed of three categories namely those external on the project team; but who are internal in the organization, those internal on the project team and those who are external to both the organization and the project team (Sharp et al. 1999, p.2). 3.2 Understanding organizational or national cultures Weiss (2008) defined organizational culture as the shared values and meanings as held by organizational members in common, and are articulated and practised by an organizations leaders (p. 300). To Weiss therefore, corporate culture is transmitted through: Leadership styles and values as espoused and practised by organizational leaders. The heroes and heroines that the company rewards and holds up as models (Weiss 2008, p.300). The rights or symbols valued by organizations. The way of communication that exists between project heads and their stakeholders. Weiss (2008) went ahead to highlight that though organizational cultures were both invisible and visible, informal and formal, project managers needed to study and understand organizational cultures through observation, listening and interacting with project or organizational stakeholders. Furthermore, they could study organizational culture in the following ways: studying an organizations physical setting and reading company policies to familiarise themselves with its expected norms or behaviours. On his part, Chinyio (2007) defined organizational culture as involving the level of deeper and basic beliefs and assumptions as shared by the members of organizations, that unconsciously operate and defined in the basic taken for granted fashion, as organizations view of themselves and their environment (pp.176-177). Ideally, House and his group (2002) in their GLOBE research program theoretically defined organizational culture as any shared motives, beliefs, values, interpretations and identities or meanings of important events that emerge from most common member experiences and are passed across generations of age (p.5). Furthermore, in helping us to broaden our understanding of culture, Schein (1996) highlighted that culture manifested itself at 3 levels namely the level of deep tacit assumptions, the level of espoused values that reflected on what a group wished to be and the day to day behaviour. For any project success, project implementers needed to have a clear understanding of all the identified levels. From their perspective, Osland and Bird (2000) noted that there was a tendency for observers to confuse individual with group values (p.69). As such, there was need for project expatriates to carry out keen observations to identify the variance in behavioural norms for individuals, organizational cultures, subcultures as well as changing sections of the society (p.70). More so, Schein (1996) when analyzing why innovative projects failed to proliferate and survive noted there was lack of alignment amongst the following categories of culture: the operator culture which existed amongst the subordinates of an organization, the engineering culture which existed amongst the middle level managers and the executive culture which was present amongst the company top management (p.9). 3.3 The link between stakeholders and organizational culture Studies on project management have shown that coupled with leaderships, organizational cultures are central to projects operating efficiency and overall effectiveness. Studies have generally revealed that cultures are the glue that holds other organizational dimensions (strategy, structure, people and systems) together (Weiss 2008, p.300). Project success will only be achieved if project leaders come to associate themselves with modelling, building and helping to sustain ethical and legal organizational or national cultures via comprehensive and properly defined compliance and ethics programs. 3.4 Key steps in stakeholder management Singleton (2007) identified the following as the key steps in any stakeholder management process: Identification of key stakeholder groups Determination of stakeholder influences and interests Development of management strategies for each identified groups. On his part, Gibben (2010) postulated that before going ahead to implement any project, project leaders or managers needed to take into account the following issues (p.14); Clearly identify project stakeholders; Gather key data or information of the identified stakeholders; Use the collected data to determine or identify stakeholder priorities; Establish the strengths and weaknesses of the various stakeholders; Identify the stakeholder support; Predict the stakeholder behaviours. This can be determined by studying organizational culture and finally; Prepare a stakeholder management strategy. All the above stages can be summarized under stakeholder analysis approach. Tellingly, Strong and Rath (2005) argued that the approach of stakeholder management contained three key steps namely; stakeholder identification, stakeholder analysis and stakeholder planning (p.173). Furthermore, on their part, Carayannis and his group (2005) stated the following as the key steps involved in stakeholder management (p.184). Identifying and classifying the stakeholders of the project (against, neutral, for) and analyzing their possible project impacts. This could be done using the project lifecycle. Isolating and analyzing project stakeholders with any likely negative impacts Incorporating and involving key primary project stakeholders (included and not limited to the clients, labour union, suppliers, contractors, consultants, and government agencies) in the project plan and in every subsequent phase of the project Ensuring that the required information is regularly availed to the identified stakeholders at appropriate times. This will ensure that the identified key stakeholders will clearly concur with project objectives leading to a successful completion of the particular project. 3.5 Stakeholder management strategies These are the approaches used by project managers in minimizing the influences caused by the identified project stakeholders. From his research, Karlsen (2002) found out that in most projects, systematic or formal stakeholder management strategies did not exist (p.22). From his research, stakeholders were managed on a random basis since there were no plans, processes, methods or well-functioning strategies. As a result, project managers decided on the best solutions of managing any identified stakeholder weaknesses. However, Wolper (2004) went ahead to propose the four generic strategies of managing stakeholder relationships (p.172). These were: Collaborating cautiously with the stakeholders who were found to have a mixed blessing relationship on the project. Involving and trusting the supportive stakeholders Implementing defensive strategies that are pro- active in nature for the non-supportive stakeholders; and Monitoring the stakeholders with little/marginal relationships with efficiency. 4.0 Project case study 4.1 How ZFP identified and managed its key stakeholders This being a military technology system, ZFP used a different but distinct approach of implementing the system. The process of stakeholder identification was the third in its project implementation stages after the definition of the strategic issue and the determination of underlying factors. The following is a detailed analysis of how ZFP carried out this important but mostly overlooked process of project implementation. The company project implementation committee started by identifying the key stakeholders. In doing this, the committee categorised the stakeholders into two broad categories. These were the primary and secondary stakeholders. The following were identified as belonging to the primary stakeholder category: Customers or users of the FIS system (Saudi Arabian air force soldiers) Project managers, supervisors and engineers from ZFP and RSAF. RSAF shareholders (all Saudi Arabian air force bases: Dhahran, Tabuk, Taif, Al Kharj and Khamis Mushait and the Saudi Government) Suppliers/contractors/subcontractors of hardware and any software packages Project steering committee Primary stakeholders were considered as those individuals or groups who had key interests in the FIS project. As such, they were likely to be affected by the operations in the FIS project lifecycle. On the other hand, secondary stakeholders were described as those individuals who had no or very few interest on the FIS project. They were considered vital in this project since their actions may have, in one way or another influenced the quality of the general system that was to be developed then. For instance, the steering committee had pointed out that the Saudi Arabian media constituted a key secondary stakeholder since any negative covering on this huge public and military project might have caused great damage to the successful completion of this project. This was so because negative publicity towards the project may have raised public outcry which would have resulted in the Saudi treasury suspending the financing of this complex and multi-million FIS project. Besides the media, other individuals or groups who made it to the secondary stakeholder category included and were unlimited to the following: The licensing agency (Malath Cooperative Insurance Reinsurance) Saudi Arabian environmentalists The general Saudi Public Professional organizations in the Saudi Kingdom for instance, Legalized Institutes for Project management in Saudi Arabia. Competitors (those firms who lost their bids to deliver the system) Anyone one who validly claimed to have a stake in the FIS project Having successfully identified FIS project stakeholders, the steering committee left it to the project manager to analyse their influence and create a management strategy for this project. As such, the project manager, after close consultation with project supervisors, developed the following as the stakeholder analysis and management strategy: Stakeholder(s) Interest/Issues of concern Action (s) Saudi air force soldiers, RSAF shareholders, management teams and project engineers They were to be the key users of the system and as such were to provide a supportive relationship. Were low as potential threats but high on ensuring potential co-operation. Since they had a supportive relationship, their relationship management was likely to be managed on a rare basis. ZFP was to involve these supportive stakeholders in all its relevant project issues. The licensing agencies, environmentalists, professional organizational, competitors and the general Saudi public These were to present three types of relations; mixed blessing, non-supportive and marginal stakeholder relationship. As a result of these relationships, they were to constitute high potential threats and thus needed high potential co-operation from the project managers to address their hidden and bad intentions. These categories of stakeholders were to be managed through cautious, monitoring and proactive defence strategies. Besides using these strategies, generic strategies, most appropriate to any new diagnostic category, was to be adopted. For instance, instead of ZFP defending itself against negative publicity, it was to develop a high quality system at an affordable competitive price. The quality of the FIS system would thus speak for itself leading to the non-supportive relationships losing their credibility in their efforts to dispute the project Table 2 showing how ZFP analysed and developed stakeholder management strategy 4.3 How stakeholder expectations affected the successful delivery of the project. As noted earlier, the declaration that a project was successful can only be justified if the specific project clearly answered to the needs or expectations of most, if not all, stakeholders. In this technology project, the identified primary and secondary groups of stakeholders had their own unique expectations which were clearly and appropriately addressed by the overall project manager (with the assistance of the steering committee members). 5.0 A discussion of my experience 5.1 Identification of key stakeholders As previously highlighted, the steering committee that was chosen to oversee the implementation of this huge IT project had, in liaison with the project manager, held several sessions in the initial stages upon which key FIS project stakeholders were identified. From the workshops held, it was established that two categories of stakeholders claimed ownership to this project. These were the primary and secondary stakeholders. Primary stakeholders were constituted by Saudi air force soldiers, RSAF shareholders, project management, project engineers, project suppliers, contractors and sub-contractors amongst others. Secondary stakeholders were constituted by the licensing agency (Malath Cooperative Insurance Reinsurance), environmentalists, professional organizational, competitors and the general Saudi public. 5.2 Understanding key stakeholder expectations Other than the RSAFs managing providing a detailed description of the requirements of the FIS system that was to be developed, the project manager and the steering team had to do their best to ensure that additional funds were provided to the various phases of the project on a need basis. Moreover, the management from both companies were frequently updated on the status of the FIS project amongst other stakeholder expectations. In the end, a hi-tech Facilities Information System was delivered, installed and commissioned to the delight of the many project stakeholders. 5.3 The assessment of key stakeholder influence The FIS project steering members and the overall project manager carried out a comprehensive analysis of the two categories of stakeholders. This was done with the main intention of determining their influence and the need to counter it. During this analysis stage, four stakeholder relationships were identified by the management team. It is from these relationships that the influences of these stakeholders were determined. The two types of relationships were: The supportive relationship which was constituted by all the primary stakeholders as listed above. This category of stakeholders posed a low potential threat to the success of the FIS project since they fully supported the aim and goals of the FIS project. They thus worked hard to help achieve the project aim and goals. The non-supportive relationship was made up of a few secondary stakeholders for instance the competitors. They formed a most distressing relationship and as such were high potential threats. 5.4 management of key stakeholder influence In managing the influences of key stakeholders, the steering committee members decided to use a collaborative and proactive defence to address the influence of the non-supportive stakeholders. In adopting this strategy, the management intended to turn the negative non-supportive relationship into a supportive stakeholder relationship. For example, when environmentalists tried to inquire on the suitability of the FIS system in conserving the environment, the steering committee took it upon them to organize a consultative and awareness forum where this specific stakeholder was comprehensively updated on the strengths of the FIS system in conserving and preserving the environment. At the conclusion of the forum, all stakeholders had joined the supportive stakeholder relationship. The influences of supportive stakeholders were addressed through a strategy that was dubbed as trustworthy involvement. This strategy placed little attention to the management of these stakeholders since they posed a low threat to the survival or successful completion of the FIS project. 5.5 Understanding the organisational culture Having established the above stakeholder management strategy, ZFP held meetings and reviewed organizational policies. This was carried with the main intention of understanding RSAFs organizational culture. From the reviewed reports and the observations made, it was established that most air force soldiers in the four airbases were technology gigs and as such, would comfortable interact with the high-tech FIS system that was being developed. 5.6 Understanding national culture characteristics of its team members and identified key stakeholders Being a Saudi Arabian technology firm and boasting a hundred percent Saudi workforce, ZFP did not experience difficulties in understanding cultural characteristics of the Saudi Kingdom. The steering committee had noted that most Saudis were tolerant, self-directed, efficient, logical, task-oriented, multi-tasking, collaborative, team-players and entrepreneurial. These characteristics were manifest in most stakeholders and were even identified by the project manager as the key strengths that propelled the FIS project to emerge a success. 5.7 How my observations compared with the literature The author had reviewed a lot of literature both from the class lectures and electronic sources. This literature had comprehensively covered amongst others the following objectives: To study some of the stakeholder concepts To understand the nature of stakeholder engagement in various projects To clearly define who the stakeholders were and go ahead to state their role in project implementation To understand the various stakeholder influences and how stakeholder management strategies were developed to counteract the established stakeholder influences. To define national and organizational culture and to establish their link with stakeholder management. Having participated in almost all project phases and keenly observed the various project activities, the author highlight that ZFP, as a reputable technology firm, was worth its reputation as one of the best Saudi Arabian technology firms. This is because of the systematic manner in which its employees implemented the various project phases. For instance, before identifying the key stakeholders, the steering team had clearly stated and established the strategy for this project. This had been followed by a comprehensive review of the factors influencing the project. The stakeholder management, though overlooked in most worldwide projects, received its value of attention with key stakeholders being clearly identified, their analysis being carried out and a management strategy established to counteract their influences. All this matched the concepts studied in the literature review. 5.8 Effective implementation of the project As the saying goes, it is always hard to achieve 100 percent success in any (project) endeavour. Despite the FIS project being declared a success, it should be noted that this project, if objectively analysed, had some weaknesses in its implementation stages. The following recommendation can be made on the stakeholder and culture management phases; which were the key themes of this study: The project management team should specifically identify the key stakeholder in any future project. This will help the management to carry out comprehensive analysis of the specific stakeholders. As such, they will adequately propose as many options of managing their influences. This is vital because it was noted that the management team had generalized some of their stakeholders. For example, instead of just listing competitors as secondary stakeholders, they should have gone ahead to identify who constituted these technology competitors. For instance, The Consolidated Contractors International Company had in many cases emerged as the greatest competitor to ZFP. There was thus need to establish a management strategy that could counteracted its influence in such multi-million technology projects. Conclusively, it should be emphasized that the presented case study has reviewed theoretical and highlighted the observations from a practical perspective. Through theoretical literature review, the author had the opportunity to expound on his knowledge on the categories of individuals that summed up the project stakeholders. Furthermore, the author found out that rational approach to stakeholder management involved exhaustive identification of stakeholders through mapping of their project roles. To add, the idea that the implementation of suitable communication processes to projects with multiple stakeholders reinforced my knowledge that communication was the key aspect of winning the support of project stakeholders. In the end, in identifying the limitation of this study, the author points out that the observations made in this project were restrictive in nature. This is because the author, being a learner, was not granted permission to study all project aspects due the restrictive measures that accompanied this military project. There is therefore need for further research to examine relationships between performance and corporate actions, key aspects which have been studied on a sketched outline in this case study.